Over 70% of your sales leads come from your lead generation network. That is leads received effectively from referrals. The lead generation network has a structure of 7 related but critical sub markets, network we teach in our courses. Failure of Companies to launch into new markets can most often be attributed to a failure […]
Disaster Management Logistics
There is no country that is immune from disaster, be it natural or man-made; an epidemic, pandemic or complex emergency. The task of providing immediate disaster management and recovery assistance needs careful planning and the cooperation of the entire country. All types of disasters can interrupt essential services and these interruptions, if managed poorly, can […]
Logistic Sales – How to Trigger a Customer Buying Cycle
Most logistic companies focus on a customer when they enter the buying process stage. That is too late, a good business development plan focuses on creating a solution that targets the preceding buying process. Other than spur of the moment purchases, most purchases are considered. However such considerations don’t just happen, something triggers that in […]
Social Networking in Supply Chain and Logistics
“Has your company implemented a business social networking solution?” At the start of August 2013, Facebook peaked at 1.15 billion users, Twitter 500 million users, Linked in 238 million users and Dropbox 200 million users, to name a few. Experts agree that we are in the midst of a second industrial revolution where the adoption […]
Transport Costing models
Whether you are selling or buying transport services, there is a need to understand the actual cost of transport, it reduces transport contract risk. Sales teams bidding for contracts need to know the cost in order to determine the profitability. Buyers need to know the costs in order to determine if they are receiving a […]
Why We Need an Australian National Logistics Policy
A national logistic policy is needed to drive growth in Australian Manufacturing and generate export services revenue in Asia. Logistic policy at a Federal Government level is in the main limited to discussions on Infrastructure investment to reduce bottlenecks and improve productivity. This is important but it is only one aspect of a National Logistics […]